When developing your article marketing campaign – or any marketing 
campaign for that matter – it’s a good idea to track your results to analyze what’s working and what’s not. Figuring out where you’re getting the biggest bang for your buck helps you maximize your results and minimize your investments. There are many affordable and easy-to-use tools to analyze your web site traffic statistics to give you a better picture of your results.
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While most people associate article marketing strictly with online promotion, 
you can get even more bang for your article buck by promoting your articles – and your business! – offline. Here’s how you can turn your online articles into offline marketing engines:
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Once you’ve written and submitted a few articles – hopefully several – it’s time to start promoting them. While it’s wonderful that you’ve got your articles out there for people to read and publish, to make the most of them, you have to do a little promotion. There are five main steps you should take to make sure you get the most mileage from your articles:
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Article directories are the key to getting your article in front of editors, bloggers, and newsletter publishers who are in need of 
high-quality content for their audience. There are literally hundreds of possible directories, some large and some small, some targeted and some general. To save you some legwork, here’s an overview of the ten largest online article directories, and details on their submission process.
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Article directories clearly state that when reprinting an article, the resource box must remain intact including the link. The resource box 
is one of the most important pieces of your article marketing strategy. It is what will draw a person to your site, increase your traffic and ultimately your sales.
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For many people, the idea of actually sitting down and writing an article stops them cold. You may wonder if you have anything worth saying, or if your writing is “good” enough for publication. If it makes you feel any better, virtually every writer – even the professionals – start out with the same fears. Really, the only way out is through. But once you have one article under your belt, the next ones become much easier. Here’s a five-step plan to have you on your way to your first article: 
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Whether you write about coin collecting or gardening, there are key ingredients that go into the creation of a good article. Providing quality content involves providing website visitors and readers with information they find useful and informative. While the details will vary, depending on your topic and article structure, there are some common ingredients of quality content: 
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There are limitless topics that you could write about. But to make the biggest positive impact on your business, the articles that work the best are those that match the interests of your niche market. 
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Article marketing is one of the most popular methods of promoting a business online. Not only is it easy and low-cost, it works and anyone can do it!
By writing articles on your areas of expertise and offering this content free of charge to online and offline publishers, you can:
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